Behind The Wheel
BTW was founded in 2007 by radio broadcaster and news journalist Joel Helmes.
After a ten year career in the radio industry, Joel noticed that radio stations had access to syndicated content on just about every topic, except cars and motoring.
Having a lifelong interest in cars Joel decided to go out on his own and establish the daily Behind the Wheel motoring segments, and to support this concept, his own radio content syndication business – Helmes Media Solutions.
Within 12 months the Behind the Wheel daily segments were heard on more than 50 commercial and community radio stations every day.
It was during this period that radio stations started asking for a weekly, one hour Behind the Wheel program and we happily obliged.
Once established, the program was also offered as a weekly podcast enabling us to reach an audience beyond the limitations of the terrestrial radio network.
To support the podcast www.behindthewheel.com.au was established in 2011 and has since grown to be a popular motoring website featuring car industry news, car reviews, motorcycle news and road safety news and tips.